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The 5 Cold Calling Commandments that Work in Commercial Real Estate Brokerage

A lot of new agents and brokers in commercial real estate today struggle with the cold calling as part of a new business generation model. That is simply because they fail to master the process.  They do not recognize that prospecting via the telephone is an essential part of the property business; they then do…

Resolving Cold Call Reluctance in Commercial Real Estate Brokerage

In commercial real estate today, ‘call reluctance’ can be a big problem for you holding back your progress has an agent or broker.  To deal with that cold calling and telephone prospecting involves a disciplined and systemized approach. In the early stages of cold calling, you will always have some frustrations to deal with, some…

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Expert Formula for Better Cold Calling Results in Commercial Real Estate Agency

In commercial real estate, the cold-calling process is crucial to winning business and a good share of clients in the local property market.  There is no better way to find listings.  That being said you still find lots of real estate agents avoiding the process at every opportunity.  That is simply due to a mixture…

Cold Call Perfection in Commercial Real Estate Brokerage

In commercial real estate brokerage the cold calling requirement is high particularly if you want more business in property sales or leasing.  It is increasingly the case that the traditional prospecting letter and direct mail is of lessening impact as technology and communication becomes more direct and electronic.  Be prepared to make lots of calls…

Cold Calling is Definitely Not Dead in Commercial Real Estate Brokerage

Any successful professional salesperson clearly knows that the call contact prospecting model is an important part of their business process.  They must make cold calls and lots of them each week if they want to rise to the top of their market in any industry (and stay there); they can and usually do have a…

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Best Cold Calling Tips for Commercial Real Estate Agents Today

Many commercial real estate agents and salespeople hate the cold calling process. On that basis, they tend to avoid the activity as much as possible.  Telephone canvassing is a valuable new business process in brokerage. That being said, the most successful commercial salespeople in the industry understand the power of the new business and calling process…

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Solving Cold Call Reluctance in Commercial Real Estate Agency Today

Here is how to protect yourself from the impacts of a changing real estate market. When you work in a commercial real estate agency, the cold calling process is a key part of the required prospecting model.  Every salesperson should be making cold calls every working day to new people that they have not spoken…

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