Creating New Sales Horizons in COVID-19 Cycle

Let’s start this concept of expanding your horizons in sales in commercial real estate right now by saying that the property market is still there, and it is just different.  What are the differences? Try these for starters. The motivation to buy and sell has moved for most people. Get the facts about finance, funds, […]


Preparing to Make the Sale – Commercial Real Estate

In commercial real estate brokerage, the sale process is quite special.  There is a limited amount of time to attract the required targeted buyers and to create the ‘churn’ of activity to get offers and negotiations underway.  Prepare to make your sale processes successful and frequent.  Time is ‘precious’ and momentum is necessary.  (NB – […]

Sales Videos

Setting Essential Business Goals in Commercial Real Estate Brokerage

In this video on iTunes you can learn about the important and critical business goals in commercial real estate brokerage.  Watch the numbers in your activities and local property zone.  Having spent a good number of years in the brokerage ‘game’, these are the numbers that I ‘live by’ personally.   I hope they help you with […]

Brokerage Sales

How You Can List and Sell More Commercial Properties Locally

To sell more commercial properties locally in a timely way, you should focus on your listing processes so that all of the hurdles and challenges of the listing are addressed at the front end of the marketing equation. Undertake a program of client conditioning and target marketing.   As the industry professional, you are the […]

Ways to Establish a Niche Marketing Campaign in Commercial Property

In commercial real estate brokerage, you can and should focus your prospecting and marketing efforts specifically within a niche segment of investors and business owners. You do need to work with both groups given that they are impacted by property change and churn. (N.B. these ideas are also sent out to regularly to our friends […]

How to be Time Efficient in Commercial Real Estate Sales

If your career is in commercial real estate sales, you really do need to focus on productivity from a personal perspective. That will usually involve results across the key indicators of listings, commissions, client base, and marketing results. Look at your role and your market activities on that basis. When you focus on productivity at […]

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