As a commercial real estate broker, it is relatively easy to find properties to list for sale or lease. The real issue is in getting them on the terms and conditions that will allow you to convert more opportunities from the process. The quality of the property and the methods of sale or lease will…
In commercial real estate brokerage, the clients that we serve will have concerns and questions relative to their property activity and choices of marketing. As an initial strategy when working with all clients, make a priority to understand their challenges, and their questions. You will need to address both of these issues in your proposal…
When it comes to pitching and presenting to a client for a property listing in commercial real estate, you need to ‘read between the lines’ and position your proposal accordingly. Many of the clients that you work with will not be totally open and honest with you at the first stages of communication and connection. …
Marketing Tips for Commercial Real Estate Brokers To be a good commercial real estate agent with plenty of market share and commission growth you really need to be a good marketer. A successful commercial real estate brokerage is made up of agents that are working to a common goal. They comprehensively cover their zone and…
In commercial real estate there is a lot of business to be gained over time by offering yourself as an ‘agent alternative’ to the clients of your competitors. Find out who your competitors are working with by way of clients, and then get your communications and networking going to ‘open the door’ with those clients….
When it comes to working with clients and prospects, the stories that you tell will help you significantly when it comes to winning the business and converting the client. It is a known fact that a client will listen more intensely to you when it comes to a story of relevance. They will also remember…
When it comes to pitching and presenting your commercial real estate services to the Sellers of commercial property, you will be pitching against other competing agents with an array of strategies and recommendations. For this very reason, your presentation and proposal needs to stand out as relevant to the property owner given the current market…
In commercial property management today, the opportunities to pitch your services are sometimes difficult and few. That is because most clients and property owners will not change property manager until the property is in a sale or a lease condition. If you have serviced by property owner satisfactorily during that process, it is quite likely…
In commercial real estate agency today the competition for the same listing is generally significant and challenging. Many agents will be trying to influence the client to select them as the ‘agent of choice’ to take on the listing. In just a few short minutes of agent interview the client will make a choice on…
Do you know an agent that is struggling with finding quality listings and growing commissions? Perhaps even both of those things? It’s an all too common problem. There are lots of agents with those issues in any market and it is simply because they have a very poor personal network. They have failed to establish…
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