It is a well-known fact that the leasing market with its opportunities, provides plenty of leads and opportunities to connect with the right people in commercial real estate today. A successful lease transaction can be a potential sale or property management appointment over time. The landlords and the businesses that you work for in leasing…
If you are looking to build some reasonable momentum as part of a commercial real estate prospecting process, then direct mail will be something to consider and merge into your business model. In saying that, there are rules to the process; reasonable levels of success can be obtained over time. The concept here is that…
In commercial real estate brokerage you will get more momentum and results from your local property market when you automate your marketing. Regularity is really important in spreading the message about your property skills and business. For most ordinary agents, the process of personal marketing is tedious and random; unfortunately that then leads to slow…
In commercial real estate brokerage you will have days where you are very busy, and other days not so. The fact of the matter is that as an agent you really do not know how many of your working days will evolve; on that basis it pays to have a list of things to do…
When it comes to winning new leads and opportunities as a real estate agent, prospecting letters are a worthwhile strategy providing you follow the rules. They form a solid part of a business generation system for agents and brokers. In saying this, there are some facts that should be understood: Sending prospecting and canvassing letters…
In commercial real estate brokerage the prospecting letter process is of real value as part of a prospecting system for new business and ongoing client contact. It should not however stand alone as the only thing that you do in finding new business, but it should be one of a number of things. There are…
In commercial real estate brokerage, the prospecting letter process will help your growth of market share and prospecting activity. That being said, it is one of a number of things that will allow you to reach the right people over time. Don’t spend all of your prospecting time only on the direct letter activity. Be…
In commercial real estate agency you as the agent should have a series of marketing letters to stay in communication with the sellers and property owners of relevant and attractive commercial real estate. Some would argue that you can send emails instead of letters, but the fact of the matter is that letters are more…
In commercial real estate agency you can run a series of success letters through a local area every time you list, sell or lease a significant and local property. The letters also help your build on your successes from a completed sales or lease transaction. As you send out these letters you can follow them…
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