As a commercial real estate agent or broker it is important that you market yourself and your skills comprehensively across your territory. The brokerage that you work for only has a small part to play in the marketing process. Leave no stone un-turned when it comes to finding the property owners and business leaders that…
Commercial real estate brokerage is not complex. It is a method of business that can be tracked and that tracking process can give you leverage to find new clients and listings. New listings and clients can be found when you delve into the property cycles locally. So how do you ‘delve’ into the property cycles…
Like it or not, ‘open listings’ in commercial real estate are generally a great waste of time. You have no control over the client, the listing, or the negotiation. It is very difficult to grow your market share on the basis of open listings. You should only accept open listings at the beginning of your…
When you work in commercial real estate brokerage, you can and should network with other property specialists to achieve further qualified leads and listing opportunities. The relationships that you encourage and create with these other industry specialists will allow you to tap into other active clients in many different ways. Expand the relationships that you…
In commercial real estate brokerage it is essential that you have a systematic approach to your clients and market opportunity. As part of that process, you can have a client inventory so that you can understand who you are connecting with locally when it comes to property ownership, occupation, or investment, and why that is…
When it comes to commercial real estate leasing and property management, some landlords will be quite difficult from time to time; for whatever reason those landlords may refuse to accept the terms of the market or the deal. As the local property agent, you have the choice as to whether you would serve those landlords…
As an agent or a broker in commercial real estate, you should be selecting your clients carefully with due regard to ongoing business, the size of the property opportunity, and the realistic expectations of the clients. When you select a prospective client to work with, make sure that you are relating to the right decision…
In commercial real estate brokerage it really pays dividends to you as an agent if you set your rules of client engagement. By that I mean it is wise to set the profiles of the ‘ideal client’, and for you to understand how you will connect with that client over time. In following this specific…
In commercial real estate brokerage you must find motivated people if you are to have a chance of closing successfully on listings and creating more sales or leasing results. In essence, those motivated people that you need are the ones that have a reason to move on a property transaction; move closer to them through…
Commercial real estate brokerage has its fair share of ‘toxic clients’ to work with and handle; I think I have seen most variations of problematic clients. They are those people who typically think they know better than everyone else in the property market and decline to listen to the market indicators or the facts of…
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