There is no point in chasing a listing unless you know clearly why the client should list their property with you. Have you got a specific answer? Can you show the client why you are the better agent for their property? Top agents have answers to these questions. Relationships are essential in securing a listing,…
You can focus on getting listings, or you can focus on getting quality listings in your location. There is a big difference in levels of enquiry when it comes to those better listings in your location. This observation is particularly important when you start your career. Think about these questions: Do you chase any…
While every client in commercial real estate is potentially different, you need some base tactics to use in your sales presentations, particularly when it comes to attracting and converting listings. Those core tactics will help you with the client conversation or the sales pitch; the results are then easier to switch. You could say that…
When pitching for a listing, I follow some rules as a guide so I can get the best outcomes from a listing perspective. Those rules are worth sharing. This checklist approach can also help you get better results with your properties and clients. Why have this approach to the business and the properties? There are…
In commercial real estate brokerage, you will get better results faster as an agent when you focus on listing quality properties in good locations. That’s a rule that should not be underestimated or overlooked. If you are looking to grow your market share as quickly as possible, focus on quality listings and market yourself to…
Time is one of the most valuable resources that you have in commercial real estate brokerage. On that basis you need to do the right things with the time that you have available each and every day. Listing generation is part of that pressure. Some ways of finding listings are much better than others. (N.B….
In commercial real estate brokerage, your listing processes and strategies should be refined and improved in an ongoing way. Your competitors will always be looking for new ways to attract new business and convert more clients. They will be trying many different ideas to find the ways to pull in the listings and to neutralize…
In commercial real estate brokerage, results are everything. Agents and brokers that are slow to create results or just ‘cruise’ on autopilot really cannot be carried for too long. Those people that understand that fact and then do something about it can get some good traction in any property market place at any time. There…
In commercial real estate brokerage today, many things change in an ongoing way. Through any calendar year cycle, you will see plenty of property related shifts between sellers, buyers, tenants, and business owners. When you understand what’s happening with each segment, you can meet the challenge of the local property market in a direct and…
When you take on a property listing to sell or lease, there are a number of things to explore and investigate. Some properties are complex and others are simple, so you have to see the property for what it is, do the investigations, and then decide how you can handle the listing effectively and directly…
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