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Mastering Cold Calling: The Cornerstone of Success in Commercial Real Estate Brokerage

In the competitive world of commercial real estate brokerage, mastering the art of cold calling is not an option but a must. This tried-and-true method is still one of the most effective ways to prospect, build relationships, and eventually close deals in the industry. This podcast episode discusses the importance of cold calling and the…

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Navigating Success in Commercial Real Estate with a Prospecting Plan

A prospecting plan in commercial real estate is an essential part of market share growth with clients and listings. In the fast-paced world of commercial real estate brokerage, success isn’t just about closing deals—it’s about strategically navigating the vast landscape of opportunities. One of the critical components of this journey is a well-crafted prospecting plan….

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Key Questions for a Top Quality Prospecting Plan

In commercial real estate today, there are always plenty of things to do from a marketing perspective with clients, listings, and transactions. The question is always, ‘What is the most important thing to do first?’. Developing a plan at a personal level is so vital to brokerage progress and agent market share growth. So, habits…

Construct Your Database Deliberately and Directly for Better Results in Commercial Real Estate Brokerage

In commercial real estate brokerage the database that you create is a critical component of business activity.  Over time it will help you find the deals and the opportunities in sales and leasing activity. As a priority, every agent should focus on their database growth for approximately 2 or 3 hours per day; that is…

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