retail shopping mall
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Strategic Shopping Centre Marketing Plan

A retail shopping centre is a particular type of investment property. If you manage, lease, or own a retail shopping centre, then the shaping of a marketing plan and its implementation will be crucial to the attraction of customers through the year and the tenants’ success for the longer term. All stakeholders in the property…

retail shopping centre mall
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Tricks to Creating a Successful Retail Shopping Centre Marketing Plan

This podcast is all about shopping centre marketing.  A good retail marketing campaign will help boost sales and lower vacancies in the typical retail property.  Build your marketing plan to boost property performance in so many ways.  What do you need to think about?  Here are some important questions to consider in your shopping centre…

people walking in shopping mall
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Creating a Marketing Plan for a Shopping Centre

Every shopping centre needs a good marketing plan.  The plan is something that encourages community interest, customers, and sales for tenants.  Unfortunately, many smaller shopping centres and those that are privately owned can tend to be less active when it comes to local area marketing and promotional spending.  Over time that can reduce the profile…

retail shopping mall
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How to Market Retail Property and Shopping Centres Today – Tips for Commercial Real Estate Agents

When marketing a retail property or shopping centre today, there are some critical factors to be considered prior to the commencement of the marketing program. Every marketing campaign needs to be optimised for the right type of inquiry and the target market. There are enough frustrations today with property finance and finance availability to frustrate many…

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