In commercial real estate sales and leasing today, and because it is a changing property cycle, the best way to find new business is through local area marketing. This matrix video will help you with that. Important Connections Think about the real estate market around you, your competitors, your clients, the types of transactions, and […]
Tag: real estate local area marketing
In commercial real estate brokerage, there are plenty of things to do every day, but too many things can ‘swamp’ your progress in building market share and a client list. Note: If you want some proven marketing resources and ideas, you can get them here in our online community for free. In simple terms, you […]
Get involved with the other local businesses in your location. Put those businesses at the centre of your prospecting activities and prospecting model. Network into those businesses regularly and frequently to gain information about the local area and the property investment changes. There are plenty of things that you can identify by talking to local […]
Sometimes the property market slows, and you get a ‘backlog’ of listing stock in your town or city that doesn’t seem to be moving. It can be a seasonal problem, or worse still, an extension of the economic cycle and sentiment in your town or city; your listings can become ‘stale’ all too quickly. When […]