In commercial real estate agency today we have many technology tools and systems that make our job as agent or broker very easy. That being said, we need to use those tools to the fullest of their advantage. The main reason prospects and clients will do business with us is because they respect us and…
One of the most effective marketing tools you can use to build your online presence as a top real estate agent is writing articles and submitting them to websites as editorial content. In saying that, there are some key ways to approach the process if you want the best success. Some agents will say, ‘Why…
The ‘pipeline process’ in commercial real estate agency will have considerable impact on your market share and client database. The concept behind the ‘pipeline’ is that you are continually growing your database with fresh prospects and leads. This concept should start at the very early stages of your career and continue through all your time…
In commercial real estate agency, it is common to be presenting services and strategies to clients and prospects on a daily basis. If you are doing enough prospecting and cold calling, you should be presenting and pitching your services of least once per day. This then says that your skills in presenting should be of…
At every opportunity you should be building your market share in commercial real estate agency. This requires continual and ongoing personal effort. Prospecting, cold calling, and client contact will all be part of that process. The agents that overlook the basic fundamentals of prospecting have fewer listings and smaller commissions. Over time that can frustrate…
To be successful in commercial real estate agency, you do need to understand your selling strategies and character. Every salesperson and every agent will be different in this regard. Build on your sales strengths, and resolve the weaknesses (we all have them). A lot has been written over the years regards the main characters that…
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