Websites today are a critical part of commercial real estate brokerage. For this reason they should not be overlooked or under estimated when it comes to design and use. Many agents and brokers will get a website created by a professional and yet they overlook the ongoing strategies required behind the site to bring in…
In commercial real estate brokerage today, the use of assistants will help many agents and salespeople get to the critical issues of the day. In sales, leasing and property management, there will be many mundane tasks and important tasks. Having your top agents handle the ‘mundane’ is counterproductive to new business generation and market share. …
In commercial real estate brokerage, your marketing efforts can take a lot of your time and create a lot of frustration. For this reason you need to set some rules to attract and process inbound enquiries. That is how you build market share. You don’t need to have problems when it comes to the marketing…
Every commercial real estate agent and broker should have a specific marketing process to help build their personal brand. Each day and each week the process should be followed to allow the compounding effect to occur. It should be said that the agency or brokerage that you work for will only have minimal impact on…
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