Commercial Real Estate Brokers – Simple Rules to Automating Your Commercial Real Estate Database and Pipeline

ByJohn Highman

In commercial real estate brokerage the customer inquiry system for the office should be automated for the direct handling of inquiries and inspections.  The process should be quite specific given the property types and the listings handled in the brokerage, so the inquiries coming from the active and most recent marketing activity can be understood,…

Tips for Better Cold Calling Results in Commercial Real Estate Agency

ByJohn Highman

The cold calling process is an essential part of your commercial real estate agency activities.  It is interesting to note that many agents struggle with the process and really don’t do it well at all.  Some agents will avoid cold calling at every opportunity.  This then has a great restriction on their market share and…