In commercial real estate brokerage, your marketing should be matched to the location and the target audience you are seeking to attract. Both of those focus points are non-negotiable and must be active in the advertising copy and images you use. Every marketing dollar should be spent with care and precision. Consider your location, your…
Marketing in commercial real estate brokerage is quite a special process. The larger brokerages usually appoint a specialist consultancy group to assist with marketing control, costing, and recoveries. Over the last 10 years the vast array of promotional initiatives available to us both online and offline is truly amazing. Sometimes it is difficult to cover…
It is a wise strategy to choose an advertising person or agency to help and work with your real estate business and with its listings. They can help you with advertising copy and layout, access to quality media outlets, and advertising cost savings. They can also help you with the larger specialised property campaigns. It…
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