Categories
Brokerage Marketing

How I Find and Create Quality Listings

When you work in commercial real estate as a broker or agent, it pays to have a planned approach to finding high-quality listings.  In other words, your plan is not some random focus on a territory or property type. Today I will share how I do things with that. These ideas will help you with […]

Categories
Marketing

How to Convert Vendor Paid Marketing

Some property owners and clients, fail to understand or accept the real estate marketing realities of today and seek to save money when they sell. They forget about the ‘big picture’ and the end result that they are seeking. Vendor paid marketing requirements always improve property enquiry. What happens here? It is seemingly more important […]

Categories
Sales

Methods of Sale to Beat the Competition

What is the best method of sale to use in commercial real estate today? The answer will impact your results as a broker or agent. Make the right choices and this audio program today will help you understand how to work with that. When you get the sale process right, the genuine purchasers are in […]

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Marketing Team

Negotiate Better Listing Commissions

If you are in the business of providing specialised sales and leasing services to commercial property investors and landlords, you will need to be well-versed in commission negotiations as well as commission standards for your location. Unreasonably large numbers of agents believe that they must discount their commission in order to secure the listing. Nothing could […]

Categories
Brokerage

Listing Pitch with a Competitive Advantage

In this real estate market, clients must first ‘purchase’ you as an agent, with your property skills, your ideas and your offerings before they will list with you. Your listing pitch should be refined and tuned to the client’s situation. Building a ‘convincing’ agent persona is a competitive advantage in commercial real estate and is […]

Categories
Leasing Property Management

Ways of Attracting High-Quality Landlord Clients

Commercial and retail property landlords generally want just two things.  When you satisfy those two things, you typically have a client for life. So, what do landlords want from agents?  In the first instance, they are looking for tenants to fill vacancies. So, it directly follows that if you as an agent know plenty of […]