new clients – Page 8 – Commercial Real Estate Training

Sales

Tips on Choosing the Right Clients in Commercial Real Estate Agency

When you work in commercial real estate agency, it is easy to think that just about ‘any client will do’. Some clients however are much better for you than others. Over the long term you will see top agents being quite selective when it comes to the clients that they work for and serve. When…

Marketing

The Truth About Why Commercial Real Estate Agents Hate Cold Calling

ByJohn Highman Updated on13/04/2025

In commercial real estate agencies, many salespeople dislike cold calling immensely. This dislike holds many of those people back from the opportunities that cold call prospecting provides. Commercial real estate is an industry based on relationships built over the long term. This means that you need to know many people throughout your local territory. The…