The cold calling process in commercial real estate brokerage is quite specific and specialized. You can always generate plenty of new business through the cold calling process and direct prospecting in your town or city. That being said, there are certain things that you need to know if the process is going to work for…
In commercial real estate brokerage, you need a number of new business processes working at the same time if you are going to attract and convert volumes of new business. One of those processes should be direct mail. When used in conjunction with telephone prospecting and door knocking, the typical direct mail piece can work…
Clients are everything in commercial real estate brokerage. You need plenty of them and a degree of quality should be prevalent in your client list. Understand the best people that you should be connecting with locally and then design a system to reach out to them. When you know the right people, and when they…
The commercial real estate market has change significantly over the last 5 to 10 years. That being said, there are always good new business opportunities available for commercial real estate brokers and agents to find, providing of course they know how to look for the best clients and the quality listings. Choosing between ordinary properties…
In commercial real estate brokerage every agent should have a specific prospecting model that helps them build reasonable momentum when it comes to new clients and new listings. Each year far too many agents struggle with the issue and let new business slide backwards, only to find that it takes another 3 months of effort…
It is important to recognize the specialty behind commercial property investment sales and the services that should be provided by real estate agents and brokers to their clients. Some of the important facts to remember here with those clients are the requirement for cash flow consolidation and investment growth over time. The main way to…
If you take the time to research your market thoroughly and completely, you will find plenty of opportunities to work on in commercial real estate sales and leasing. When things get tough and slow with clients and commissions, the best thing to do is talk to more people and focus on finding fresh opportunity. That…
Cold calling is and should be a critical part of the commercial real estate business particularly if you want to create more listings convert more clients. If you want to achieve real results as an agent or broker then master the skill of making new calls to new people and door knocking businesses locally every…
There are many benefits to gain and achieve when you undertake a cold calling and prospecting process as part of commercial real estate brokerage. One of the most important and obvious outcomes will be the ability to grow your market share faster and convert more high-quality listings over time. In other words, you are really…
In commercial real estate brokerage, prospecting is the ‘engine room’ of opportunity when it comes to creating new listings and finding new clients. In saying that it directly follows that marketing is the ‘lube, service, and oil change’ of the engine room to keep commissions coming in. Marketing continuity happens to attract deals, negotiations, and…
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