Any shopping center is or should be a busy place in many ways; the busier the better, to a large extent. Sales for tenants will improve providing that customers are attracted to the property. That should be the focus for the leasing manager and landlord or investor for the property.
There are a number of key factors to consider with that retail focus, and local area marketing and tenant selection will go a long way to helping the performance of the shopping center over time.
In this video, you can learn the elements of shopping center performance to watch, encourage and shape over time. It is a good thing to put these factors into your retail property business plan over time.
Build your property plan around these important points:
- Tenant selection
- Landlord involvement
- Property renovation
- Vacancy minimization
- Tenant attraction
- Customer attraction
Here is the video to watch: