In this commercial property market there are plenty of leasing opportunities around for us as agents to work on. When there are lots of vacancies, you have some good stock to choose from. Pitching and presenting for those listings then becomes a really important part of our craft and real estate profession. Quality stock should…
Commercial real estate prospecting and cold calling is just like every other industry. It is an essential part of growing leads and opportunities. That being said, many agents struggle with the process or choose not to do it. When it comes to cold calling prospects in your market, these are the facts of the matter:…
A market rent is not just any old rent, it is one that has been established in today’s property market and it reflects an agreement between the parties that indicates true market conditions. Rents can be compared by property type and location. Special and unique properties will raise challenges because you will have little to…
In commercial and retail real estate, a leasing slump can be a challenge. Invariably in a leasing slump you will find an abundance of vacant tenancies, and little enquiry coming your way. Deals are slower and harder to put together (or so it seems). There is a good thing that comes of all this leasing…
For all sorts of reasons, many commercial real estate agents struggle with direct marketing. In most cases they will do the simplest form of this direct marketing and then stop at that level. Unfortunately they then miss out on all the opportunities that can evolve if only they had taken a few more steps in…
It is very easy to see the difference between a great advertising piece for a commercial property, and everything else. Let’s face the facts; it is the advert that draws the attention of the reader today. It is our job to ensure that the advert gets read. In any tough property market, it is the…
In commercial real estate, you will be pitching for the business frequently. It doesn’t really matter if you are chasing a sales listing, property management appointment, or leasing listing. Your deliberate connections and strategy in the presentation will help your conversions. Top Agents know how to pitch and present for the business. They refine their…
Commercial real estate agency is a great sales career, and you will come across many top agents that have ‘done it hard’ for some time, and then finally they have got their system established to build their business. Many top agents have learnt from their mistakes in commercial real estate, although this can take some…
When it comes to selling or leasing a commercial property today, the improvements in that property will have a major impact on both buyer and tenant interest. A modern building that is well maintained will therefore have advantages over older buildings when it comes to attracting interest from prospects. I have put together a list…
When you manage or lease a commercial property you should be reporting to the landlord (your client) regularly to tell them about the local property market and the results of recent marketing efforts and inspections. A client landlord that is fully briefed about the local property market is more likely to negotiate realistically when a…
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