Its very easy to get distracted and diverted in commercial real estate brokerage. There are plenty of people around who want to take some of your time. Given that you are working with many listings and clients, the telephone will ring or you will get a series of emails each day that will demand your…
In commercial real estate brokerage, you can and should focus your prospecting and marketing efforts specifically within a niche segment of investors and business owners. You do need to work with both groups given that they are impacted by property change and churn. (N.B. these ideas are also sent out to regularly to our friends…
Cold calling is one of those things that many agents and brokers hate. They simply don’t have the skills and or discipline to get the process under control. That one simple fact leaves a lot of new business ‘on the table’ for those brokers that can master the art of contact prospecting. (N.B. these templates…
Every agent or broker working in commercial real estate should have a prospecting model that they activate every day. There is really no other way to find new business in the industry than by getting a prospecting and marketing program underway. Luck doesn’t work in commercial real estate brokerage. When luck happens its a good…
In commercial real estate brokerage, take the time to understand what your ‘hot buttons’ may be when it comes to listing and commission conversion. You can then adjust your activities to improve results and key performance indicators accordingly. Understand your strengths and weaknesses, then take action with the right strengths as ‘hot buttons’. What is…
Here is a special report about attracting new business in commercial real estate brokerage. There are always elements of competition around you chasing the clients and the good properties. On that basis you really should consider how you can do more with what you have and the opportunities that come your way. (N.B. these templates…
There are many opportunities to be seized in commercial real estate brokerage this year. In any town or city across the globe there will be plenty of clients to serve and listings to attract. In saying that, some real strategies are required at a personal level. (N.B. these ideas are also sent out to…
In commercial real estate brokerage, some clients are better than others for you in new business, commissions paid, and repeat business. You simply must understand that ‘value’ equation and the levels of ‘loyalty’ that some clients bring to your real estate market share. Make the right choices in just who you act for and work…
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