Over the years, the top agents I have seen and coached have been highly biased towards their client list and contact system. They spent at least half of their day in the local area talking to people; that’s how they found leads and opportunities. Essentially the clients that we serve are at the center of everything. Don’t be stuck in the ‘rat race’ of generic brokerage; get out into the local area.
(N.B. these ideas are also sent out to regularly to our friends in Commercial Real Estate Online Snapshot to help amplify brokerage results…. Get your access here)
Look at the ways you connect with and support your clients in sales, leasing, and property management. Create some tools of relevance, then go out into the local property market and talk to more people.
Here’s something to help. I have created this template for putting in a prominent spot around a desk where you can see the key issue relating to clients. Here is the file for you.
