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How to Analyse Your Market in Brokerage

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When you look at your property market in commercial real estate, there are a few things to watch and optimise, particularly if you want to consolidate your business. This chart will help you do that effectively, with a view to the future.

The chart is part of a Course on Territory Growth that we have been running. It is very useful in planning your systems and ongoing activities. You will see that we have split up the brokerage business into 4 particular categories covering:

  • Retain and Grow
  • Measure and Optimize
  • Converting business
  • Acquiring business
market analysis chart
Market Analysis and Optimization Chart for Brokers

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