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Marketing Sales

Using Market Intelligence for Lead Generation in Real Estate

Lead generation is an important part of getting anywhere in commercial real estate. The most successful agents follow a system for gathering market intelligence and connecting with people. Let’s discuss it and review the key issues surrounding lead generation and market intelligence in your area and across your territory. Knowing Your Market Landscape Before taking […]

Categories
Marketing Sales

How to Set Pricing and Marketing Strategies in Commercial Real Estate

In the dynamic world of commercial real estate, staying ahead of the curve is not just an advantage—it’s a necessity. As global property markets experience unprecedented shifts, commercial real estate agents face new challenges and opportunities. This video delves into the art and science of setting the correct pricing and implementing effective marketing strategies to […]

The Quickest and Easiest Way to Build Your Real Estate Business

To succeed in commercial real estate brokerage, a good degree of control is required; that direction is at a personal level.  You must optimize as much of your day as possible.  That is to do the things that matter to your business, your transactions, your listings and commissions. Engage in your real estate business.  Engage […]

You Are Closer Than You Think to The Top of Your Game

In commercial real estate brokerage, the strategies that you apply to your business and activities every day will produce results, be they good or bad.  Understanding that fact and then acting on it in a positive way is a key foundation of personal peak performance as a broker or agent.  So, what happens here for […]

The Advantages of Local Area Network Experience in Commercial Real Estate Brokerage

In commercial real estate brokerage, your local area knowledge and experience is valuable in so many ways to the people that you seek to attract as clients.  As the local agent and the specialist in a property type, you can do more with that local knowledge from an opportunity perspective in your marketing.  You can […]

Categories
Leasing Sales

Commercial Real Estate Overpriced Listings are a Financial Crisis

All too often we see or have property clients with overpriced commercial real estate listings.  Some of those listings may even be on your books now.  The fact of the matter is that those listings are a ‘financial crisis’ in brokerage, that will potentially waste a lot of your time and professional skills. It is […]

Categories
Sales

Sales Data Analysis Rules in Commercial Real Estate Brokerage

In commercial real estate brokerage, it is important if not critical to maintain accurate local sales data relating to the location, the precincts, the building types, and the brokerages. In that way, you as the broker or agent can fully observe trends and changes.  You can then adjust your prospecting and negotiation models. (NB – […]

The 6 Secrets to Creating High Quality Leads in Commercial Real Estate Brokerage

Some clients and prospects are more valuable to you than others, especially when it comes to commercial and retail property investment sales and leasing. (NB – you can get more tips about commercial real estate brokerage right here) Develop a qualification process so that you can build directed momentum into your brokerage business across the […]

Categories
Brokerage

Grow Your Commercial Real Estate Leasing Career in Leaps and Bounds

If you choose to specialize in commercial real estate leasing as a career, then you will need to establish some special and direct prospecting systems.  What you will need to do here as part of that, is to connect with the better tenants and landlords locally in an ongoing way.  The leasing transactions are there […]

How to Get Paid for Marketing Commercial Property

Every good quality commercial investment property should be specifically marketed to targeted groups of investors or business owners with a vendor paid promotional campaign.  Some agents struggle with the listing pitch process and can’t convert the client to accept that funding fact.  (NB – get our commercial real estate course here) It is important to […]

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