In commercial real estate agency today it is very easy to get lost in the pressures of the day and the moment. Clients and fellow team members will want to take up your time, and yet you still have lots of things to do. If you let too many distractions into your day, you will…
When you make lots of cold calls on a regular basis to prospects and clients in commercial real estate you can build your momentum for a better market share. A call contact system is the precursor to meeting with new prospects. Every agent should have a good contact system. You must have new people to…
In advertising and marketing commercial real estate today, some properties will be quite unique and special. For that reason they need a creative brief and the involvement of advertising specialists. It is the job of the commercial real estate agent to structure a comprehensive creative brief to supply to the advertising specialists. The advantage of…
Given that the commercial real estate market is under some pressure, you need to be quite selective when it comes to listing top quality properties, and working with buyers. It has been said that quality listings will bring the buyers to you; that fact remains very true in today’s property market. So you should focus…
Top sales producers in commercial real estate tend to dominate their market. They stand out as the best local agent that everyone knows. The quality listing and presentation opportunities seem to go their way; the reason for this is that they are the best at what they do and the market knows that. These agents…
In commercial real estate agency, you need to take off strong and with focus. It doesn’t matter if it is the beginning of the week, the year, or your career; the fact of the matter is that you need to take off strong with your marketing efforts and client contact. Commercial real estate is an…
In commercial real estate sales and leasing, the traditional advertisement has a lot of power in attracting the right enquiry. It’s just that the location of the advertising has changed a lot. Our strategy of marketing needs to change with it. Today we are getting most of our enquiry from the internet, so the advertising…
If you are involved in the management or the leasing of a commercial or retail property, you will frequently come across the need to assess market rentals and market rent reviews. Here are some tips from our Newsletter…. Market rental structures are quite special and by definition are set by the trends of the market…
In a retail property and Shopping Centre management today, it is very much the case that the tenancy mix and the tenancy profile in your property will be critical to the customer base and customer interest. When you get the tenant mix analysis correct, you will generate more sales and returning customers to the property…
Commercial real estate marketing today is quite a special process for agents to undertake. I have created this chart for you and the team to use. Get it here as a pdf download. I like to see agents provide their clients with good marketing ideas that are different and relevant to the property market today. …
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