The Benefits of Target Marketing in Commercial Real Estate Agency

The Benefits of Target Marketing in Commercial Real Estate Agency

The process of ‘target marketing’ should apply in every sales pitch that you make as a commercial real estate agent.  When you set the right target market, the client can see that you are the right person for the listing and the property promotion.  That then makes your presentation a whole lot easier. The logic…

Achieve Your Commission Goals in Commercial Real Estate Leasing

In commercial or retail real estate today, the leasing opportunities remain active and diverse.  Quality properties will be of greater attraction to most tenants due to quality of improvements and location.  Services and amenities will also have something to do with the needs and choices of tenants as they look to relocate.  As agents we…

How to Build a Marketing Campaign in Commercial Real Estate Today

When you get an ‘exclusive listing’ in Commercial Real Estate, the marketing campaign is quite special.   It is special as opposed to that which is comprised for a generically listed ‘open listing’.   That fact should be reason enough for clients to choose the high input marketing campaign.  Given all of that, it is still interesting…

Sustained Effort in Commercial Real Estate Sales Gets Real Results

Sustained effort in commercial real estate sales will help you build market share faster and more effectively.  The commercial real estate industry is built on relationships and particularly those relationships with the right people.  In most circumstances those people can be summarized as: Local property investors Business leaders Business owners Franchise groups and operators Property…

Headsup on Commercial Real Estate Agent Checklists and Why You Need Them

Headsup on Commercial Real Estate Agent Checklists and Why You Need Them

In commercial real estate agency, each and every property we work with will be different.  It is sometimes hard to get to the key issues and the facts about the property and the client.  A checklist will help your processes and also give the listing process a high degree of professionalism.  It will help you…

Commercial Real Estate Agents – Get the Legal Facts in Listing

Commercial Real Estate Agents – Get the Legal Facts in Listing

When you look at a commercial, industrial, or retail property for the first time and in preparing for a potential listing, many things should be questioned.  Some of them are likely to impact the property’s marketing and potentially the price. This then says that you should not give a comment as an agent on a…