In commercial real estate brokerage, your experience as a specialist broker locally is valuable in many different ways. You should charge a reasonable commission for your services and avoid ‘discounting’ at all costs. Any client that is focused on getting a commission discount or reducing marketing costs as part of listing and any property promotion…
So you have been asked to list and sell or lease a commercial investment property. What are the ‘favorable’ physical conditions for that listing and the property market that will help you drive inquiry? You can use those ‘favorable’ physical conditions as part of your listing pitch and presentation. Strengths Analysis of the Property To…
Far too many commercial property managers become ‘swamped’ with the events of the day and the working week, thereby overlooking the requirements for new business and portfolio expansion. Every property manager should have a degree of focus and have time set aside every day for new business activity. Yes, I know that there are a…
In commercial real estate brokerage you will strike some clients and some listings that are absolutely toxic and time wasting. The message is ‘Don’t get involved’. Look for the problems in a listing and with your potential clients before you accept and take on a property challenge. If you are not happy with the listing…
There is no doubt in my mind that investment sales as a segment of the commercial real estate market is or can be very lucrative for most brokers and agents. That being said, it requires total respect and specialisation if results are to be established and improved. It is a special part of the property…
When you consider your property market and particularly the commercial properties in your location, there will be a good selection of quality clients and quality properties for you to work on. You can and should shortlist a number of those clients and properties for future focus within your prospecting activities. Determine where the best levels…
In commercial real estate brokerage it is good to have a marketing system at a personal level that is relatively automatic. Ideally that is something you do of a promotional nature that you do not have to spend too much time working on each week. It should also be something that will spread the word…
In commercial real estate brokerage there are plenty of opportunities for any focused agent or broker to be reasonably ‘successful’ in a relatively short period of time. Success in the industry can be defined in many different ways to each and every one of us. That being said, everything achieved in brokerage comes down to…
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