Commercial Real Estate Sales Skills Resources by John Highman
In commercial property today, the database system that you use will give you the opportunity to build market share and future commissions. Unfortunately, the database process does require daily attention and accuracy to detail. Someone must do that. Salespeople are typically not well suited to the task of looking after their database and will avoid…
In commercial real estate today, the prospecting process that you adopt will help you dominate your territory and convert more listings. Part of that prospecting process should include cold calling. Many commercial agents and salespeople struggle with cold calling. However, that does not have to be the case, provided you commit to the system of…
When it comes to presenting and pitching for commercial real estate business, you must adopt the team approach wherever possible. This way, you can cover the issues and complexities of the property type and the local market. Until you have been in the industry for many years, you will unlikely have the necessary experience and…
When you work in commercial real estate, it pays to set some rules regarding personal focus and daily action. Your actions drive your real estate business forward at a personal level. Consistency is then a key component for all agents to succeed in brokerage. Without some form of control and focus, the day will get…
When it comes to your career in commercial real estate, you will frequently be presenting and pitching for potential sales and leasing business. It pays to have a system of approach to showing and sharing your ideas about a property for a client. It could also be the case that you are a property manager…
When you work as a commercial real estate agent, it is tempting to take ‘shortcuts’ when it comes to preparing for and attending a listing appointment; this is especially the case if you are being invited to list properties regularly and frequently. The fact of the matter is that you should prepare well for each…
Top agents in commercial real estate have a certain mindset and a consistent way of doing things that attract new business their way. Is it easy to be a ‘top agent’? The simple answer is ‘no’, given that most of the top agents do have a solid real estate process and working style that most other…
Commercial real estate sales and leasing is a very competitive industry, and the large amounts of money both in commission and in property prices make some of the ‘players’ of the industry compete in ways that can seem ‘aggressive and pushy’. In saying that, the professional approach always ‘wins’ over all other brokerage methods. The…
As the opportunity for listing commercial investment property arises, we can sometimes be too eager to take the listing without getting all the important facts that affect the price or rental situation. Leases really do matter with the income stream of the property. Check the leases on a commercial investment property before you talk about…
As listing commercial property for sale or lease is a competitive process, written submissions must be presented promptly to owners. As part of that, there is plenty of research to do and strategies to develop. Commit to your sales presentation; refine it over time and match it to market circumstances. As the property market changes…
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