Commercial Real Estate Sales Skills Resources by John Highman
In the sales pitch or presentation process for commercial real estate, you will commonly find that the client will question you regarding your fees and costs compared to your competitors. They are looking for clear reasons to use your services compared to your competitors. When that happens, you need to have your comments ready. Be Careful…
It is no secret that the commercial property market changes or gets slow and difficult from time to time. When that happens, it is the best agents that win the business, as they provide the best value to the clients they act for. Those top agents in any property market will bring to each and…
When you start your career in commercial real estate, the opportunity in the industry is quite apparent. You can see on the ‘horizon’ plenty of listings and lots of commissions. Whilst the vision is realistic, the distance between you and the horizon can be significant and usually is, at least until a personal focus is set…
The methods of sale in commercial property are varied and special. Your choice of the best method of sale needs to be made with clear decisions and strategies in mind. The owner of the property is likely to choose the most convenient and cheap method of sale for them. You need to control and re-direct this misplaced…
When a real estate agent is preparing a commercial property for sale, the marketing programme really needs to be comprehensively structured, particularly towards the end target market. Each town and city will have their own levels of enquiry relative to property types and locations. This is where the high value of commercial real estate agents really…
Today, when you work as a commercial real estate agent, the marketing of property is a critical part of your efforts and business process. It is best to consider the marketing of the property as a complete campaign that is structured in balance with the target market you have defined. Generic marketing does not work in…
Every commercial real estate agent wants to be at the top of their market. Some, but not many, agents are already in that favourable position. The process takes work and focus. When you develop a system in your commercial real estate business, results start to happen. You must develop systems to take you forward in a commercial…
When you work in commercial real estate sales and leasing, you will present and pitch for business every day in some way or form. What can you do? It pays for you to develop a presentational system that focuses you completely on the client and their property. In this way, you can convert more business and…
In commercial real estate, you see so many agents who have no idea about creating a good working environment where they can get consistently positive results. The reality of working productively in the industry is that everything that we do on a daily basis is going to impact us one way or another, good or…
When it comes to commercial real estate sales and leasing, you as the local property agent really do need a lot of leads and opportunities flowing to you on an ongoing basis. Know the tenants, investors, property owners, and buyers who are seeking to acquire, change or relocate to and from quality commercial property. We…
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