Commercial Real Estate Agent – Turning Your Dreams into a Market Reality

Commercial real estate as a career can be very rewarding in so many ways providing you put in the effort.  The right effort directed towards the best clients and properties will give you the best opportunities as an agent or broker. Top salespeople work to a personal business system.  They refine their system and improve…

Essential Database Systems for Commercial Real Estate Brokers

Essential Database Systems for Commercial Real Estate Brokers

Yesterday I listened to a couple of ‘experienced agents’ talk at a conference about database issues in their relative real estate businesses and how they run their contact pipelines.  The first agent couldn’t put a clear message together, and whilst he quite likely had something positive to say, the message was lost on many.  The…

Mass Marketing Alternatives for Commercial Real Estate Brokers Today

Mass Marketing Alternatives for Commercial Real Estate Brokers Today

When you work as a commercial real estate agent, the mass marketing approach will help you with spreading the message about the property listing, and also your professional skills.  That being said, it is still necessary to attract and create ‘face to face’ meetings with the right property decision makers from the local area. So…

Resolving Cold Call Reluctance in Commercial Real Estate Brokerage

In commercial real estate today, ‘call reluctance’ can be a big problem for you holding back your progress has an agent or broker.  To deal with that cold calling and telephone prospecting involves a disciplined and systemized approach. In the early stages of cold calling, you will always have some frustrations to deal with, some…

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Simplicity in Commercial Real Estate Brokerage

As real estate agents and brokers we sometimes overly complicate things and then frustrate the flow of new business or commissions. That is certainly is the case when it comes to prospecting, negotiating, and marketing.  These 3 core skills don’t need to be complicated; they should be simplified and structured for the individual agent.  That’s…