In commercial real estate brokerage, your listing pitch or presentation is likely to strike a few barriers before you get close to an agreement with the client or prospect. The client will give you a few challenges before the point of decision is reached. They are testing you to see if you ‘qualify’ in their…
When it comes to pitching and presenting to a client for a property listing in commercial real estate, you need to ‘read between the lines’ and position your proposal accordingly. Many of the clients that you work with will not be totally open and honest with you at the first stages of communication and connection. …
In a commercial property presentation or sales pitch, organise your presentation and recommendations in a logical way to help the client understand the importance of your message and the marketing choices that you offer. Simplicity will always win over complexity when it comes to a property presentation or proposal layout. Make your message clear and…
In commercial real estate brokerage you will be pitching your services in many different ways and for different reasons. The important thing is that you win your fair share (or better) of the presentations that you make. The competition for quality listings is generally high most of the time unless you have the ‘inside running’…
In commercial real estate agency it is common to be presenting your services and strategies to a client within a boardroom environment. The corporate clients that we work with will sometimes have a number of decision makers involved in the agency choice and listing process. The boardroom will be the place where all parties get…
Have you ever asked yourself why top agents get more of the commercial real estate business? In your property market you would know some agents that are significantly more successful at attracting the quality listings and converting the sales and the leases. It is not so much the ‘agency’ that you should look at with…
To win a commercial property listing today you really do need to cover all of the market issues and be prepared for all the situations and pressures the property and the client may present. The client has to see that you are really the best choice of agent to move things forward in a productive…
In commercial real estate agency today, the listing presentations and sales pitches you make need to be superior in every respect. Attracting the attention of the client in a relative way is all part of winning the property business. That’s what top agents do and it is the main way they convert the better properties…
In commercial real estate, the sales pitch and the presentational process that you adopt with clients should be improved and practiced as much as possible. In this way you will minimize the impact of competing agents in your market. It is no secret that the current property market has some pressures of excessive vacancy, and…
When you are appointed to sell or lease a commercial property, the fact of the matter is that some clients will try to push you and your commission to lower values in comparison to other agents. The client wants a ‘bargain’, but what they really want more is a result from your promotion and marketing…
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