When it comes to winning listings in commercial real estate, your ability to justify your commission and negotiate practical marketing contributions is critical. Top agents control all their listing situations, commissions, marketing fees and outcomes. No Fee Discounts Clients and prospects will put you under a ‘discounting’ pressure as part of the real estate listing…
In commercial property sales and leasing, the objections that you will receive from your prospective clients are many and frequent, and they are usually all unique based on market pressures and trends. The buyers and the tenants that you attract and work with as part of closing a transaction will all have individual targets, concerns,…
Every property negotiation is different. You can use that difference to your advantage. In preparing for a property negotiation, investigate the client’s situation and the property before you start so that you can look at the alternatives that they may have currently or be working towards. Know the client comprehensively and their property. When you…
Where do you start with your commercial real estate negotiation? Get the facts and build your story. Understand the people, the property, the market locally, and the motivations of all involved because every property negotiation is unique as are the people. Just about every stage of commercial real estate sales and leasing involves some form…
When we negotiate a commercial property transaction, things can get complicated. It pays to review things and then simplify the position of the parties. Know what is said and how it is conveyed. Look for the underlying issues. Understand the other person completely and comprehensively; ask plenty of questions to get to the core issues. …
When you consider all of the variables in commercial real estate brokerage sales, you will see that there is a distinct process and a series of stages to be worked through. That then can be called the ‘sales communication process’, and it should be refined and optimized by each and every broker or agent. When…
As you progress through your career in commercial real estate brokerage, the listings that you create exclusively will always generate far more enquiry and better levels of business over time. The simple concept here is that you must have control of the listing product and the client; you must ‘own the listing product’ professionally. (N.B….
The negotiation strategies that you adopt in commercial real estate brokerage should be refined and practiced over time. Prepare for the negotiation well in advance. Understand the differences in all of your property listings and the challenges that your clients face. A good negotiation is a result of clear preparation, a gathering of all the…
When you look at your activities and opportunities in commercial real estate brokerage, you will see some advantages to be had when you breakdown your business tactics and refine them over time. There are things to be seen and converted with listings, clients and marketing. Improved tactics can produce better results in sales, leasing, and…
In commercial property management today the demands on property performance require some real skills on the part of the property manager. It is a difficult part of the industry for a person to enter and try to simply ‘pick up’ the skills from on the job experience, and when that is the case it is…
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