Too many commercial real estate brokers and agents just focus on what they have done (or what they want) with commissions. They look at the end result with very little understanding of what really matters in the middle of the equation. The commissions will generally come to those agents that take specific actions and refine…
In commercial real estate brokerage it pays to set hard and challenging goals that you can strive towards over the weeks and months. Don’t let complacency set into your real estate business. Drive and action have to be the tools to use personally in building your real estate momentum. You can achieve some good goals…
In commercial real estate brokerage today it is an ‘information universe’. There are plenty of things to use and watch for that all lead to property opportunities, be it in sales, leasing, or property management. Don’t struggle in the property market anymore. Start digging for opportunities in the lists and resources that are readily available…
In commercial real estate sales, it is easy to get distracted or diverted from the things that really matter. Time is your most important resource as a broker or agent as you strive to create listings and commissions. Don’t let anyone take up your precious time without some reason to do so. Protect your time…
In commercial real estate brokerage there are plenty of referral business opportunities around you that you can work on. If you are struggling to find new listings, start working on your referral strategies for the location and your client base. It is a fact that referral leads and opportunities are easier to convert as part…
In commercial real estate brokerage, you can set out to find plenty of referral business as part of your contact and meeting program with current clients and new prospects. When a client or prospect trusts you and respects your skills, it is the right time to ask about referrals to others. How can you pose…
In commercial real estate brokerage your reputation is everything. You have to build it and also protect it if you want more listings and clients. Far too many agents ‘live’ inside the brokerage brand without making much of a brand for themselves in their location. Brand management and the marketing of the personal brand that…
In most commercial real estate markets there will be plenty of competition when it comes to attracting fresh listings and new business opportunity. Other agents will be pitching for the same listings at the same time. So there are some things few to do and consider. To improve personal performance it is necessary to assert…
As an agent or a broker in commercial real estate, you should be selecting your clients carefully with due regard to ongoing business, the size of the property opportunity, and the realistic expectations of the clients. When you select a prospective client to work with, make sure that you are relating to the right decision…
There is a ‘chain reaction’ process that applies to commercial real estate brokerage and that can be of great help to you as an agent. I say that in the sense that you may need to build your market share and grow your commission opportunities. So what is the chain reaction and how can you…
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