Property leasing is a good part of our market, and you can work with many business types, tenants, and landlords. So, what is the rule here?
If you are to make a reasonable commission from commercial or retail real estate leasing, the way in which you connect with landlords and tenants should be optimized in both frequency and branding. Systems of contact are the best ways to boost your brokerage leasing services.
Always build your leasing business around ‘quality’ first and foremost. That is a focus on quality buildings and prime locations. It is always easier to lease premises if those elements of ‘quality’ are there.
Get the message out about the property leasing market and how you can help with expansion, contraction, and relocation. That is where the business will be.
How special are your leasing services? Do you have a comprehensive list of local businesses? Do you understand when their leases will be coming to an end? If you build your database list around local businesses and their property needs, you have the greatest chance of success.
Local Businesses are Needing Help
Local businesses need help with occupancy; that is a fact that is active constantly in the local area in most towns or cities.
Look for the factors of business change and churn in your property market so that you can relocate businesses and take advantage of the supply and demand factors in any new property development opportunities. Do a market assessment. Update that market assessment every 6 months.
Think about these questions as you talk to local business people.
- When will their lease expire?
- What types of premises do they need?
- Are they a local business or can they consider other locations?
- What types of improvements will they need in moving forward?
- What is their leasing budget in rent and outgoings?
- Will they require help with expansions or relocations?
- What do they think about their landlord?
So these questions will lead you to opportunities. Give those questions a try and see how your real estate leasing services can thrive.