How to Find New Salespeople in Commercial Real Estate Brokerage

In commercial real estate agency and brokerage, you need new salespeople to build the team.  This can happen quite frequently during the year based on market activity and industry churn. These are the common problems impacting many brokers: Other brokers attracting or taking away your best people Commission deals being more attractive elsewhere Aggressive marketing…

Open Your Ideas to On-line Marketing and Social Media in Commercial Real Estate Brokerage

In commercial real estate agency and brokerage, you can build your online presence efficiently and effectively when you focus your efforts in the right way.  The focus that you create should be on your property type, your speciality, and territory location. To do this you can create a list of words that reflect each of…

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Rent Roll Growth in Commercial Real Estate Brokerage

Many commercial agency principals and brokers will know that their rent roll or property management portfolio is a critical part of their business.  The income stability and commission opportunities that come from a rental and property management portfolio are real and valuable.  Over time the size and type of portfolio will give you better leasing…

Market Intelligence Gives Leverage to Commercial Real Estate Brokers
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Market Intelligence Gives Leverage to Commercial Real Estate Brokers

In commercial real estate you will get a lot of leverage from market intelligence and local property knowledge.  This then says that you really do need to know the things that are going on in your real estate zone or listing patch.  That may be an entire town or a portion of a city. At…

Why You Should Work Smarter and Not Harder in Commercial Real Estate Brokerage

In commercial real estate brokerage and agency, you should work smarter and not harder.  It is very easy to fill your day with things that really do not matter.  You need to fill your day with the leads and the opportunities that will help you build market share, commissions, and your database. The process of…

Selling Systems in Commercial Real Estate Brokerage

Selling Systems in Commercial Real Estate Brokerage

Every agent in commercial real estate should have a ‘selling system’ that works for them given their location and market conditions.  This systematic approach helps drive better listings and deals.   It gives a pipeline of opportunity to act on. One of the biggest and most common problems with agents and brokers is that they do…