Commercial Real Estate Brokerage Skills Resources by John Highman
If you are in the business of providing specialised sales and leasing services to commercial property investors and landlords, you will need to be well-versed in commission negotiations as well as commission standards for your location. Unreasonably large numbers of agents believe that they must discount their commission in order to secure the listing. Nothing could…
Top VIP clients in commercial real estate are typically those who own high-quality properties in desirable locations. They are good clients to have and to maintain relationships with. Even so, you will discover that gaining their trust and attention will take some time. In addition, you will be competing against other agents with different marketing packages and…
In this real estate market, clients must first ‘purchase’ you as an agent, with your property skills, your ideas and your offerings before they will list with you. Your listing pitch should be refined and tuned to the client’s situation. Building a ‘convincing’ agent persona is a competitive advantage in commercial real estate and is…
Commercial and retail property landlords generally want just two things. When you satisfy those two things, you typically have a client for life. So, what do landlords want from agents? In the first instance, they are looking for tenants to fill vacancies. So, it directly follows that if you as an agent know plenty of…
Is your property market competitive? It is very easy to cut corners and give in to the pressures of the client and their requests for “special deals” when listing commercial, industrial, or retail property for sale or lease. This client ‘pressure’ is especially true when the property is being listed for the first time. Don’t…
In what ways can your sales strategy work for you, and how well does it collaborate results for you? Market your properties extensively, and communicate with your prospect list and other people on a daily basis. It is straightforward logic and procedure. Those regular connections and conversations assist you in generating new business opportunities. There is no…
In the commercial real estate industry, time is the most valuable resource you have at your disposal. Consider how you can improve your schedule. Make good use of the clock and every working hour, and as part of that, strive to improve your processes daily. Every agent has the opportunity to improve actions and activities…
It’s time to look at your marketing and who you are connecting with across your territory. This local area marketing chart will help you greatly find and connect with the groups of people that can need your help. Every marketing campaign should in some way have as its ultimate goal the generation of interest from…
Create more property inquiries and hence, more inspections. That is the message for all agents today. Do more with your marketing efforts and strategies. Are you looking to improve your real estate career as we move out of this slower property cycle and into a new cycle? There are numerous opportunities for agents who become…
When working with a listing and with a new client, your focus on handling the listing with a particular promotional strategy will be a key part of keeping things on track. The objective approach works well. Ultimately you want all your efforts pointing towards a successful outcome with your listing and for your client. Exclusive…
We like Commercial Real Estate and hope you do too! Join us here for free resources and updates for agents & brokers worldwide.
We will never share your information.
