In your local commercial real estate market, you will likely know a lot of agents that are your competitors. Some will be reasonably successful and others will be quite random in efforts and results. (N.B. these ideas are also sent out to regularly to our friends in Commercial Real Estate Online Snapshot to help amplify…
Commercial real estate advertising is quite a special process. It requires an understanding of the target market, the property, and the prevailing market conditions. That being said, you can always design better commercial real estate promotional marketing material. Every property promotion should be carefully constructed to create enquiries and results. It is worth noting that…
Top agents in commercial real estate are special people. They develop a work ethic and a brand that they live by. Over time they do the right things that they know will build their market share. Self-belief is a big part of the process. We all know that the commercial property market today is a…
When the commercial property market gets tough or slow, it is the quality and number of your clients that will get you through. If you have low quality clients, your commissions will struggle as soon as the market shifts or slows. You need those clients that have financial strength and properties that are of some…
When the commercial real estate sales market gets a bit slow, it is the leasing market that can fill in the gaps in your commissions. That being said, you do need quality listings at all times when it comes to leasing activity and properties that attract tenants. When an agent tells me that things are…
When you work in commercial real estate agency it is really easy to forget what you are doing from a business generation perspective. So many things disrupt your day and impact your progress. Your clients, prospects, buyers, landlords and tenants all take part of your focus. Some of them are more important than others. I…
Many salespeople start a career in commercial real estate with all good intentions. Hopefully someone is helping that person move ahead and is giving them some guidance. It should be said that this industry is very rewarding to those that work hard. Momentum and focus are the keys to the process. In a positive way…
A commercial real estate career is or can be quite rewarding for those that work hard. That being said, it is a career with plenty of challenge and change. If you are prepared to put in the required hard work on a personal basis, you should see results that will strengthen your market share and…
When you get an ‘exclusive listing’ in Commercial Real Estate, the marketing campaign is quite special. It is special as opposed to that which is comprised for a generically listed ‘open listing’. That fact should be reason enough for clients to choose the high input marketing campaign. Given all of that, it is still interesting…
Sustained effort in commercial real estate sales will help you build market share faster and more effectively. The commercial real estate industry is built on relationships and particularly those relationships with the right people. In most circumstances those people can be summarized as: Local property investors Business leaders Business owners Franchise groups and operators Property…
We like Commercial Real Estate and hope you do too! Join us here for free resources and updates for agents & brokers worldwide.
We will never share your information.
