Many real estate people talk about social media today, and many agents use it as part of their overall marketing strategy. Some facts about social media should be respected regarding commercial and retail property. Let’s do some comparisons to explain the strategy. In residential real estate, social media channels work well; that is not the…
Marketing for real estate listings today is a very specific process that takes a good degree of planning from an agent perspective. Are you ready for the changing market conditions? Here are some helpful ideas. In this program today, we share 14 ways to market not only listings, but yourself as a specialist local real…
When you work as a real estate agent today, your allocated area can be large and complex. You will have properties to research and people to find within that area. For that reason, and as part of successful local area marketing, it pays to split things into manageable chunks. Simplify your location coverage. You can…
What is the best method of sale to use in commercial real estate today? The answer will impact your results as a broker or agent. Make the right choices and this audio program today will help you understand how to work with that. When you get the sale process right, the genuine purchasers are in…
What is your real estate marketing doing for you now in commercial real estate? Are you reaching the right people in your location and can things improve? If you are like most agents, the marketing process can always improve. It is a deliberate process. Consider what you can do and here below are some ideas…
In commercial real estate today, there are plenty of things to think about when it comes to marketing a property and to market yourself as an agent in a location. In this marketing chart by John Highman, we give you the main categories of activity to understand and work into as an agent in a…
In commercial real estate brokerage, you can do more with marketing, and specifically these 3 rules in the video will help you with that with all your listings. Know the property and the local enquiry. From that, it is essential that you focus your marketing and prospecting efforts in particular ways so you can find…
Most commercial real estate brokers and agents are very ‘ordinary’ when it comes to personal marketing and promotion. They just do the general things like advertising properties on the portals, and talking to people. They then overlook the importance of online marketing as part of building their brand strategically; that is their brand for the…
In commercial real estate brokerage there is no point in ‘blending in’ to the property market and the industry. Ordinary agents with little profile always struggle to be seen and or remembered; that has a direct impact on listing and commission conversions. It’s a busy industry. The prolific real estate competition in most towns or…
In commercial real estate brokerage today every agent and broker should have a specific one on one marketing program that they implement and refine every day. In most towns and cities there will be plenty of competition around when it comes to sales and leasing activity. A good one on one marketing program can really…
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