Every agent should have a listing master plan or blueprint. It is something that they can work on at any time and know that they have a pipeline of leads taking shape for future listing stock. Think about your real estate plan. Do you have one and how does it work for you? You could…
When you work in commercial real estate as a broker or agent, it pays to have a planned approach to finding high-quality listings. In other words, your plan is not some random focus on a territory or property type. Today I will share how I do things with that. These ideas will help you with…
Some property owners and clients, fail to understand or accept the real estate marketing realities of today and seek to save money when they sell. They forget about the ‘big picture’ and the end result that they are seeking. Vendor paid marketing requirements always improve property enquiry. What happens here? It is seemingly more important…
What is the best method of sale to use in commercial real estate today? The answer will impact your results as a broker or agent. Make the right choices and this audio program today will help you understand how to work with that. When you get the sale process right, the genuine purchasers are in…
If you are in the business of providing specialised sales and leasing services to commercial property investors and landlords, you will need to be well-versed in commission negotiations as well as commission standards for your location. Unreasonably large numbers of agents believe that they must discount their commission in order to secure the listing. Nothing could…
In this real estate market, clients must first ‘purchase’ you as an agent, with your property skills, your ideas and your offerings before they will list with you. Your listing pitch should be refined and tuned to the client’s situation. Building a ‘convincing’ agent persona is a competitive advantage in commercial real estate and is…
Commercial and retail property landlords generally want just two things. When you satisfy those two things, you typically have a client for life. So, what do landlords want from agents? In the first instance, they are looking for tenants to fill vacancies. So, it directly follows that if you as an agent know plenty of…
Is your property market competitive? It is very easy to cut corners and give in to the pressures of the client and their requests for “special deals” when listing commercial, industrial, or retail property for sale or lease. This client ‘pressure’ is especially true when the property is being listed for the first time. Don’t…
It’s time to look at your marketing and who you are connecting with across your territory. This local area marketing chart will help you greatly find and connect with the groups of people that can need your help. Every marketing campaign should in some way have as its ultimate goal the generation of interest from…
Create more property inquiries and hence, more inspections. That is the message for all agents today. Do more with your marketing efforts and strategies. Are you looking to improve your real estate career as we move out of this slower property cycle and into a new cycle? There are numerous opportunities for agents who become…
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